Friday, July 6, 2012

Unique and Uncontemporary

@londonzhiloh/@therealzhiloh
History
"Our story began in 2009 with two graffiti artists dreaming of the opportunity to expand their art past street walls. They wanted an outlet to help express their individuality. The best way to accomplish this was by creating a street-wear clothing line. Since then, UxU has branched off into other sub-projects within its initial plan. We see ourselves as artists. All of our projects scream the motto: Be Yourself, Be Different. Our designs are from all kinds of inspiration in an effort to set ourselves apart from the crowd.
     We are more than a brand…We are a movement. UxU promotes authentic ideas and leader potential in a world full of followers. We strongly encourage thinking for yourself and simply doing YOU from beginning to end. There are those in this creative world that are afraid to show who they really are and worry that they may not be accepted in the mainstream. We are not of that group. We knock the haters and set trends, not follow them. We are our own craze and we set our own standards. We color outside the lines of life. Through our apparel, we show love and respect to the arts and connect with other artists pursuing the same endeavors. UxU strives to cater to what fans want and envision in order to strengthen our movement. "

@housofyaya
Future Plans
We are currently getting our Fall release ready for launch. We are also working on various Limited Edition products that will be a regular occurrence for our diehard fans to have a piece of apparel only a very limited amount of people will be able to get there hands on. These pieces will collectables. We have video projects in the works as well as more events so we can party and connect with our fans which is our favorite part of what we do.

My Opinion
I feel like this brand looks at itself and its followers as a family of unique and uncontemporary people. This family is full of people that support each other's ideas, individuality, and different ways of expressing themselves. The use of different colors, logos, and patterns is what definitely separates this brand from others. They also do a great job of marketing their product to the world by taking advantage of social networking and using beautiful models to their advantage. 

@misscubana_426
Being yourself is what drives this brand. Individual thinking is encouraged, mainstream accpetance is ignored, and anyone is free to express themselves how to choose no matter what seems acceptable in today's society. This is not only a brand, but a movement, a movement full of potential to be one of the greatest. I strongly encourage you to support this brand by purchasing at unu.bigcartel.com, following @uxudmv, and checking out the site at uxudmv.com. I would love to work with this brand, and I stand behind them, and their movement. 


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